Birthday Partner Program
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Hello!
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Above are two examples of our Birthday Partner program.
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The goal is to get low cost exposure for both our businesses.
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Think of birthday programs as advertising you pay for ONLY if you get someone to try your business.
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The restaurants give away a birthday dinner because they know few people will dine alone....the average birthday table is 4 people so the math works nicely for them.
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How The "Math" Can Work For All Businesses
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Most businesses don't know the birthdays of their customers but they can still profit from birthdays.
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How?
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By going to those businesses that DO know the birthdays of their customers/clients/patients and allowing them to offer a special deal to your business.
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As you consider what kind of offer to let YOUR birthday partners offer, keep in mind your primary goal with a birthday offer...GET A NEW PERSON TO EXPERIENCE YOUR BUSINESS.
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Let's imagine you spent $300 to place an ad online or in a print publication.
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If you got 10 customers from that ad, you spent $30 to get a customer...before they spent any mother with you.
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If you got 30 customers from that ad, you spent $10 to get a customer.
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Regardless of how many customers you get, you had to shell out $300 at the beginning.
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With a STRONG birthday offer you could have multiple businesses sending you customers every day.
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What's a STRONG Offer?
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Something that motivates a person to try your business.